For the vast majority of us — more than 80 percent of folks in the United States — social media is an integral part of our daily routine.
Dominated by giants like Facebook, Twitter and Reddit, social media has grown to become a massive, sophisticated driving force in our culture.
They are driven by a complex web of social, political and financial factors and as a result, its is impossible to develop linear, one-size-fits-all solutions.
Social media opens new doors.
To get around this, organizations are bypassing social media’s big box stores, taking the concepts and technology that drive traditional social media to build new platforms that connects their audiences in new ways.
Several health organizations have already launched tailored social platforms that target very specific audiences and are designed to identify and share context-specific solutions.
NCDs are slowly evolving to be the next big public health catastrophe.
The platform also provides health organizations with access to specific patients, giving these organizations insight into how to best serve their patient communities.
Our solutions cannot be one-size-fits-all, so the way we create those solutions must be equally diverse and tailored.
Source: The Surprising Role That Social Media Can Play in Healthcare
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